Thursday, June 13, 2013

B2B Marketing: The Evolution has Begun!

The Most Effective Business to Business (B2B) Tactics

Not surprisingly, email, one of the oldest forms of online communication, still ranks as the most effective marketing tactic for B2Bs (58%). This most likely stems the fact that email has been around longer than other forms of social media and older generations are more familiar with this method of online interaction. B2Bs rank content creation (42%) and lead management (35%) as their second and third most effective tactics. It is said that creating content is geared to the viewer and making sure that they notice it being crucial aspects for any B2B company.


Furthermore, B2Bs are only mildly confident in what social media has to offer (23%). On the other hand, they are much more likely to favor tactics such as blogging and marketing analytics, seeing these are more successful in targeting their desired target population. It is important for each individual company to figure out B2B tactics that coincide with the operation of their company and then implement their findings accordingly.

2 comments:

  1. Thanks for sharing this blog with us. I like it very much. It is very informative. Today, B2B is growing day by day.


    Regards,
    B2b Portal

    ReplyDelete
  2. holsters
    Welcome to DeSantisHolster.com, your online source for the finest Concealment Holsters, Inside the Waistband Holsters and Gun Holsters for every major weapon manufacturer and model. We carry a huge selection of Glock Holsters, Smith and Wesson Holsters, Taurus Holsters, H&K Holsters, Glock 26 Holster, Glock 27 Holsters, Springfield XD Holsters, Kimber Holsters, Ruger Holster, Bianchi Holsters, Seecamp Holster and Duty Holsters.

    ReplyDelete